The 25yrs old actress, Kate Bossworth has been named the new Spokesmodel for Coach Spring/Summer 2008 ad campaigns. It will debut in March 08 and there’s a lot of promotion for this campaign, specially in Asia where Coach will be opening a new location.
I personally don’t like Coach, the fabric that they use for their collection is nothing to be impress about and the logo is kind of tacky at times. Kate does look beautiful in this ad, but maybe Coach should try to invest more time into renovating their brand to increase sales instead of putting a cute actress as a source to sell more.
I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.
Allen Taylor
That’s what’s up! Thanks for stopping by!